National SEO services for Canadian companies
Win google.ca national rankings with a program built for the Canadian market — bilingual realities, .ca domain strategy, and search behavior that differs from the US more than most agencies realize.
The Canadian search market is not the US
Canadian buyers search on Google.ca, see different SERPs than US searchers, and convert on trust signals that matter specifically in Canada — Canadian pricing, Canadian Tire-style familiarity, domestic case studies, and clear CAD pricing. Many agencies run US playbooks north of the border and wonder why conversion lags. The playbook has to be adjusted, not transplanted.
If you serve Quebec or national French-speaking customers, bilingual SEO is a strategic decision — hreflang implementation, French content written by native speakers (not machine-translated), and separate keyword research, because French Canadians search with different terms than direct translations of English keywords.
How we build Canadian national programs
We run keyword research against Canadian search volume, not US volume extrapolated. We build province- and metro-level page sets for Toronto, Vancouver, Montreal, Calgary, Ottawa, and beyond, each with genuinely local content. We advise on .ca vs .com domain strategy based on your expansion plans, and we structure hreflang correctly the first time so neither your English nor French pages cannibalize each other.
And because Canadian AI search adoption tracks the US closely, every page we build is written to be cited by ChatGPT, Gemini, and Google AI Overviews — not just ranked by classic Google.
Cross-border experience most agencies lack
We build programs on both sides of the border, so we understand where Canadian and US search genuinely diverge and where they overlap. If you plan to sell into the US later, we architect the site now so the expansion is a new content set — not a rebuild.
Local SEO — our Bay Area backyard
National reach starts local: our headquarters in San Jose keeps us sharp on the local search fundamentals — Google Business Profiles, reviews, hyper-local content — that anchor our national programs. We serve businesses across every major Bay Area market, and those local pages show exactly how we build market-specific content without doorway-page shortcuts.
National SEO — Canada FAQ
Do I need a .ca domain to rank in Canada?›
Not necessarily. Google uses hreflang, local citations, Canadian content, and Search Console geo-targeting more than the TLD itself. A .ca domain is a trust signal for Canadian buyers and a slight ranking edge, but a .com with correct hreflang and genuine Canadian content can win. We recommend based on your brand and expansion plans, not a blanket rule.
Is SEO in Canada cheaper or easier than in the US?›
Canadian competition is generally lighter than the major US metros for equivalent categories, which often means faster wins for the same effort. But Canadian search volume is also smaller, so the program economics differ — we size the plan to Canadian demand rather than importing US assumptions.
How do you handle French / bilingual SEO?›
We run separate French keyword research (French Canadians search with terms that are not literal translations of English), build French content with native-quality writing, and implement hreflang so Google serves the right language version. Bilingual SEO done wrong is invisible; done right, it opens a third of the Canadian market most competitors ignore.
Can you run both our Canadian and US programs?›
Yes — that is one of our specialties. One team, one strategy, correct hreflang between en-CA and en-US, and unified reporting that shows performance in each market. Most companies cobble together two local agencies and get two disconnected strategies; we run the whole program coherently.