Free Social Media Cheat Sheet
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Customer Lifetime Value Calculator

Customer Lifetime Value CLV

Average Yearly Customer Revenue

Enter your average expected customer revenue:

$

Average Life Span in Years

How long do you think you'll retain this customer? Enter the average expected lifespan:

0 0
1 Years
15 Years

Lifetime Value

This gives you the lifetime value of your customer before applicable service fees for this costumer:

200

Customer Service Fees

Now you have to deduct service fees related to this customer. They usually range between 10 and 50% of the lifetime value:

0 0
1 %
50 %

Lifetime Value of the Costumer

The lifetime value of this customer is:

200

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